venerdì, maggio 22, 2015

Incumbents as attackers: Brand-driven innovation | Carlomaria Grassi

everyone has
always something to learn and great experts can teach us very much. This
article will teach us a lot. I would say that we can thank Jean-Baptiste
Coumau, Victor Fabius, Thomas Meyer and obviously McKinsey for this opportunity
... 
Incumbents as attackers: Brand-driven innovation | McKinsey & Company

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