Book on TripAdvisor enables consumers to book hotels on TripAdvisor sites and apps instead of their having to navigate to third-party websites and possibly getting lost in the switch. Booking.com had refused to participate until last week’s reversal and it was a major development for TripAdvisor, which saw its stock price climb 24.75 percent and tack on some $3 billion to its market cap since the deal announcement. - See more at: http://hotelmarketing.com/index.php/content/article/priceline_ceo_explains_its_landmark_tripadvisor_deal#sthash.a9dnjJdy.dpuf
Priceline CEO explains its landmark TripAdvisor deal
martedì, ottobre 20, 2015
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