... What’s more, Starwood has a lot of
“treat” brands, which make you feel special, and which keep customers loyal to
the program: Westin, St Regis, W Hotels, the Luxury Collection. Even Sheraton,
the main brand, has some great hotels once you leave the U.S. Marriott, by contrast, with the
exception of Ritz-Carlton is better at plain business hotels, or at giving
people functional places to stay: Courtyard, Residence Inn, Springhill Suites,
Fairfield Inn. Put the two
together, and you have a formidable range of hotel brands, without noticeably
more overlap than there was before. (Yes, St Regis competes directly with
Ritz-Carlton, but then again Marriott’s many lower-end brands competed with
each other already.) If Marriott can treat its customers to Starwood’s long
list of premier international hotels, while also offering a vast range of
domestic options to Starwood’s die-hard loyalists, everybody should be able to
come out a winner ... Here's why Marriott won't pillage your SPG rewards | Fusion
“treat” brands, which make you feel special, and which keep customers loyal to
the program: Westin, St Regis, W Hotels, the Luxury Collection. Even Sheraton,
the main brand, has some great hotels once you leave the U.S. Marriott, by contrast, with the
exception of Ritz-Carlton is better at plain business hotels, or at giving
people functional places to stay: Courtyard, Residence Inn, Springhill Suites,
Fairfield Inn. Put the two
together, and you have a formidable range of hotel brands, without noticeably
more overlap than there was before. (Yes, St Regis competes directly with
Ritz-Carlton, but then again Marriott’s many lower-end brands competed with
each other already.) If Marriott can treat its customers to Starwood’s long
list of premier international hotels, while also offering a vast range of
domestic options to Starwood’s die-hard loyalists, everybody should be able to
come out a winner ... Here's why Marriott won't pillage your SPG rewards | Fusion
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